Google Confirm YouTube Shorts Monetization Update 2022(But not Good For Youtubers Now)

Google is slowly starting to roll out advertising in YouTube Shorts around the world, the company announced at its marketing live event this week. The official launch comes as the company has been experimenting with ads in YouTube shorts since last year. Starting this week, Video Action campaigns and App campaigns will automatically scale to YouTube Short.

The company says that later this year, advertisers will be able to link their product feeds to their campaigns and make their video ads more purchasable on YouTube Shorts. Shoppable video ads are already available in YouTube Shorts' rival TikTok, which allows users to view products in the short-form video app without having to switch browsers.

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“Instead, we will continue to reward thousands of creators and artists monthly through the YouTube Shorts Fund, while we develop a long-term model for creator monetization in shorts,” the spokesperson said. “We are actively working on a monetization solution for Shorts creators and will use the learnings from this launch to inform this.”

YouTube launched its $100 million creator fund for shorts last year. As part of the program, YouTube invites thousands of eligible creators to claim a payout of anywhere from $100 to $10,000, depending on the number of viewers and engagement with their short videos. To qualify, creators must produce original content — not videos that were re-uploaded from other channels or watermarked from other social services. In order to qualify for the fund, creators must also be in the U.S. Must be 13 or older in the U.S. or the age of majority in other countries and territories.

The company says that the fund has already paid for thousands of creators and that more than 40% of creators who received payments from the fund last year were not previously monetizing their content on YouTube. It also says it has paid out more than $30 billion to creators, artists and media companies in the three years prior to November 2020. YouTube says it is "deeply committed to supporting the next generation of mobile creators with Shortcuts" and will have more to share. coming months.

The company says YouTube Shorts is generating 30 billion views per day, which is four times more than last year. Now that the platform is not entirely new and enjoys a significant number of views, the new advertising initiatives will help YouTube increase its ad revenue, as well as the monetization opportunities offered by other platforms such as TikTok. It will help to grow our youtube channel

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